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NuSleep Reveals The Bedding Industry's Deceptive Thread Count Tactics!

NuSleep Reveals The Bedding Industry's Deceptive Thread Count Tactics!
NuSleep Technology Bedding vs Deceptive Thread Counts

At NuSleep Bedding, we steer clear of the thread count illusion. It is sad to say, but the thread count sales pitch has in many cases, devolved into a marketing scheme that is designed to focus the innocent consumer’s attention onto deceptively high thread counts at unrealistically low prices.

NuSleep uses only the finest ultra-spun, single ply Lyocell. There is no substitute. 
That is how all NuSleep technology sheets are constructed. These high quality yarns result in the softest, most breathable, and most durable sheets on the market. Many sheet manufacturers will wrap multiple plys around one thread and count each ply as a thread. That creates a deceptive thread count. (See our illustration below). This deceptive used by many brands also creates very thick threads that will pop and pill, similar to what happens with a piece of twine. Many brands use this technique in order to “beef up” a lower quality yarn strand.

A good rule of thumb when buying sheets is: Always Buy NuSleep!  NuSleep technology sheets are made from ultra spun Lyocell of the finest quality. Our yarns are all single ply yarns that result in technology sheets and bedding that is not only naturally soft & breathable but extremely durable.

All NuSleep technology sheets and bedding products have a wonderfully soft, sateen finish – and the softness just gets better with each washing. Hey, and it doesn't hurt that we are powered by 37.5 technology that helps regulate your body temperature so you sleep in your optimal temperature zone. 

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  • Romell Bhaala